Buy local? Why local? Time for the REAL story!
Getting our food from the farm to the consumer – the “supply chain” – is certainly not as simple as it was in the past.Once upon a time, the consumer, his/her family, and the local community WERE the growers. Transportation from the field and barn to the kitchen was a matter of feet or yards, not miles.
Then things got more complex. As communities grew, consumers moved into towns and villages. The farmers brought their own products to market and sold them directly to consumers. Today, in the early 21st century, somehow we still want to believe that the supply chain – the link between the growers and the consumers – is just as simple as it used to be, way back when!
Well, folks, I hate to tell you, it ain’t so. Time to hear the real story.