Raising the Bar: Integrity and Passion in Life and Business – The Story of Clif Bar & Co. by Gary Erickson
In April of 2000, Gary Erickson turned down a $120 million offer to buy his thriving company. Today, instead of taking it easy for the rest of his life and enjoying a luxurious retirement, he’s working harder than ever. Why would any sane person pass up the financial opportunity of a lifetime?